HairUGC VideoTikTok
Amika Leave-In Conditioner
Creator-led hair content focused on application, texture, and an easy leave-in moment that still feels polished.
Campaign Goal
Show how the product fits naturally into a real routine while keeping the leave-in clearly visible and easy to understand.
Outcome Focus
A strong fit for organic social, paid usage, and haircare launch content where clarity and relatability both matter.